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X-WR-CALNAME:Kendra Scott Women’s Entrepreneurial Leadership Institute at The University of Texas at Austin
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UID:10000080-1772802000-1772802000@kswelinstitute.utexas.edu
SUMMARY:KS WELI Founder Workshop 8:Financial Modeling & Investor Metrics
DESCRIPTION:This session demystifies the basics of financial statements\, cash flow thinking\, forecasting\, and the metrics investors look for. Founders will learn how to connect operations to outcomes\, plan for scenarios\, and build financial confidence that supports smarter decisions and stronger storytelling. \nSpark Founders will walk away with: foundational finance fluency\, investor metric awareness\, and a clearer path to building a usable model.
URL:https://kswelinstitute.utexas.edu/event/ks-weli-founder-workshop-8financial-modeling-investor-metrics/
LOCATION:Spark Founders Cohort Exclusive
CATEGORIES:Spark Founders
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DTSTART;TZID=America/Chicago:20260313T130000
DTEND;TZID=America/Chicago:20260313T130000
DTSTAMP:20260627T234449
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UID:10000081-1773406800-1773406800@kswelinstitute.utexas.edu
SUMMARY:KS WELI Founder Workshop 9: Brand Strategy and Marketing
DESCRIPTION:Your brand is what people believe about you\, before they buy. This workshop helps founders define brand identity\, clarify positioning\, and craft a story that connects with the audience they’re built to serve. Founders will explore what makes brands memorable (and scalable)\, and how to translate their venture’s purpose into messaging that feels aligned\, compelling\, and consistent. \nSpark Founders will walk away with: clearer brand identity\, stronger messaging\, and a story you can use across pitch\, web\, and marketing.
URL:https://kswelinstitute.utexas.edu/event/ks-weli-founder-workshop-9-brand-strategy-and-marketing/
LOCATION:Spark Founders Cohort Exclusive
CATEGORIES:Spark Founders
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260327T130000
DTEND;TZID=America/Chicago:20260327T130000
DTSTAMP:20260627T234449
CREATED:20260203T050037Z
LAST-MODIFIED:20260203T051921Z
UID:10000083-1774616400-1774616400@kswelinstitute.utexas.edu
SUMMARY:KS WELI Founder Workshop 10: Advertising & Growth Marketing
DESCRIPTION:This workshop turns marketing from “posting” into performance. Founders will learn the fundamentals of organic and digital growth\, SMART goals\, channel strategy\, and the key metrics that help them evaluate what’s working (and what’s not). Our guest speaker will also cover competitive analysis and cost-effective approaches to building awareness and acquisition while staying true to their brand. \nSpark Founders will walk away with: marketing goals you can measure\, a stronger channel strategy\, and a foundation for growth that’s built to scale.
URL:https://kswelinstitute.utexas.edu/event/ks-weli-founder-workshop-10-advertising-growth-marketing/
LOCATION:Spark Founders Cohort Exclusive
CATEGORIES:Spark Founders
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